Summary:
The American Advertising Federation Houston Chapter is an association of professional from all disciplines in the advertising, marketing and communications industries.
Full Description:The Houston Advertising Federation is an association of professionals from all disciplines in the advertising, marketing and communications industries. The group takes an active role in the community both locally and through its affiliation with the American Advertising Federation (AAF), a 50,000-member national association of advertising professionals.
As the only professional advertising association that binds the mutual interests of corporate advertisers, agencies, media companies, suppliers and academia, the AAF is the “Unifying Voice for Advertising.” Its members share a commitment to make advertising a more positive force in America’s economy and culture. They’re not only advocates for the rights of advertisers, but they help educate government, policymakers, the news media and the general public on the value that advertising brings to the well-being of the nation. AAF also cultivates the advertising industry’s present and future leaders. The AAF is headquartered in Washington, DC with a Western Region office in Los Angeles.
Locally, HAF has a variety of on-going objectives including:
• To promote activities that advance advertising
• To foster improvement of advertising performance and ethics, and to work with governmental and other agencies so that higher standards may be achieved by self-regulation
• To expand the recognition of the economic and social value of advertising as an industry
• To develop technical proficiency and abilities in those interested in the art of advertising through seminars, scholarships, grants, endowments and other education-oriented activities
• To cooperate with government offices and represent the industry’s positions before legislative and administrative bodies
• To initiate public service programs for the general good of the Houston community.
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Advertising
Houston
Organization
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