Marketing's Next Five Years, by Ad Age
"If marketing had a five year plan, here's what it would be and what you can do to prepare," by Matthew Creamer.
"If marketing had a five year plan, here's what it would be and what you can do to prepare," by Matthew Creamer.
Consumers spend an extraordinary amount of time on the web, working, playing, searching, checking and more. According to Matt Greene of Blue Ribbon Consulting, to survive these days, marketers need to place significantly more of their marketing and media dollars on digital channels in order to win, or maybe even survive, in one of the most challenging environments marketers have ever faced. Read more: http://www.blueribbondigital.com/blog/