How sports leagues are keeping live sponsors happy, and how interns can survive a sad summer in advertising: Tuesday Wake-Up Call

May 26, 2020

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to …


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All eyes on Iowa as pandemic-delayed primaries finally move forward

May 26, 2020

Brace yourself for a bit of déjà vu as we approach Super Tuesday—er, Super Tuesday 2.0—on June 2.

The background: As the COVID-19 pandemic started to bear down on the …


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Roku gives advertisers ability to revamp or pull creative quickly in its NewFront pitch

May 26, 2020

Streamer will guarantee brands reach audiences they aren’t reaching on TV.


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Behind the sports and entertainment sponsorship scramble

May 26, 2020

How the pandemic upended sports, entertainment sponsorship deals.


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Agencies reimagine summer internships due to COVID-19

May 26, 2020

Come Memorial Day, eager college students and recent graduates in advertising typically flock to agencies in major cities for internship opportunities that could, in best-case scenarios, lead to entry-level jobs. …


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Agencies plan for a slow return to the office

May 26, 2020

When New York advertising agencies get the green light to go back to their offices, some employees working at Glow, a digital marketing and social media agency based in New …


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The Knot Worldwide's chief marketing officer on how the pandemic is reshaping weddings

May 25, 2020

Dhanusha Sivajee explains shift ceremonies, ‘mini-monies’ and the move toward weekday dates.


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What adland will be reading this summer

May 25, 2020

We asked 21 industry heavyweights what books are on their lists.


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Where the ad world's top execs are not going on vacation this summer

May 25, 2020

We asked 12 industry players about their travel plans sidelined by COVID-19.


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